New Coconut Club In Mission Beach

Coconut Club Mission Beach
Mission Beach (from www.cdlib.org)

Mission Beach is going retro with the opening of Miss B’s Coconut Club this spring! Sittin’ pretty on the corner of Santa Clara Court and Mission Blvd. in the heart and soul of Mission Beach, Coconut Club is expected to draw in great crowds with its life-sized mural depicting an alluring pin-up girl, Miss B. whose beauty is more than skin deep.

In 1916, Mission Beach was a Tent City, where tent sites were rented on the water’s edge. Eventually, more people began to stay year-round, making the area a viable resort destination, as well as a place to live. Then in 1922, stricter city codes required the tents to be replaced by permanent residences. Seeing an opportunity to draw in property owners, a group of real estate investors came up with a marketing campaign featuring a brochure with a fictitious woman on the cover. They named her “Miss B.”

“Coconut Club evokes a celebration of Mission Beach’s nautical and maritime history,” says owner Peter Cich. “Through creative interiors and our Cuban-inspired, American-style menu and creative cocktails, we hope to playfully inspire our guests to reflect on the area’s rich past.”

Visitors will be able to order Cubano Roasted Pork, Jerk Chicken and Paella Risotto, and a house-ground Burger they will offer is “one like you won’t find anywhere in town.” Jumbo Coconut Shrimp and a list of Street Cart items will also be served, whether guests order something “to go” from the walk-up counter, stay to eat on their spacious outdoor patio, or take a seat inside.

Rum will be the star here, with a leading role in their broad list of tiki-inspired grownup cocktails, which includes shareable punches and bowls to inspire conversation and generate a buzz. Coconut Club will also be a purveyor of fuel that fires the craft beer frenzy, with 20 local and microbrew tap handles.

Miss B’s Coconut Club is a revival of Mission Beach’s colorful past, and the pin-up girl’s Caribbean curves and demure smile have returned to welcome everyone who steps inside, whether folks are first time visitors, part-timers, or someone who settled in the area and never left.