Alternative Strategies to Assist Chula Vista Essential Businesses

3 Punk Ales (courtesy photo)

Alternative Strategies, one of San Diego’s top marketing and communications firms was recently hired by The Third Avenue Village Association (TAVA) to help consumers navigate information about 18 of their members, whose essential businesses remain open during Chula Vista’s “Stay-at-Home” COVID-19 mandate.

Alternative Strategies will help create effective and timely PR and social media for the businesses that are operating under constantly changing circumstances during this global crisis. Customers need to be informed now more than ever about updates related to each business, including potential reduced operating hours and significant protocols that may impact their visit.

William Lopez, owner of Alternative Strategies says,“I am humbled and honored to play a part in supporting these important businesses as they move forward to provide essential services to the community during these stressful times. There is never a better time than now to reach out to customers with useful updates and information.”

The Third Avenue Village Association is a 501(c)(6) public benefit corporation that was established to oversee and expedite the revitalization and beautification of Chula Vista’s Original Neighborhood. The Association represents the property owners and businesses of Third Avenue.

The TAVA Board of Directors hired the expertise of Alternative Strategies as a fundamental way of supporting their businesses, as they strive to make relevant connections with the community.